Heinz spicy ketchup

⭐️Young Ones Competition Brief⭐️

Brief: Make Heinz Jalapeno Ketchup the #1 breakfast staple by showing up at the most important meal of the day because, the thick and rich taste of Heinz elevates your morning routine.

Preferred Mediums: Social.

Target: Gen Z and younger millennials

AD: Alayna Kozak, Madelyn Hayden, Leiloni James

CW: Bronwyn Wright, Anthony Taylor

Case Study Video

Assets

PAs/DPs/Gaffers/Sound Mixers: Alex Vargas, Tori McClung

Actors: Esmeralda Treviño, Brian Smith, Jose Calvillo Salinas, Stori Brooke, Isaiah Jones, Matthew Mandes